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Skye Blank

Circulayo - A Micro Business on a Large Mission

Updated: Jan 4

Blog post banner. White with light blue technology icons with the Circulayo logo with the text "On a mission to reduce single-use waste using smart technology"

Did you know that over 96% of UK businesses are made up of micro-businesses? Micro businesses range from start-ups to long-lived family businesses, consisting of 9 employees or less. Recently, micro businesses have been contributing to taking action against climate change and are more sustainable. At Circulayo, a micro business established in 2021, we are on a mission to reduce single-use waste with our state-of-the-art technology.


Circulayo

Here at Circulayo, we enhance reusable packaging with technology to help businesses see their sustainable impact. By enhancing the packaging, we create convenience for consumers, profit for businesses, and increase sustainability on the planet by helping to reduce single-use waste. How do we enhance your packaging?


We turn each individual packaging into a uniquely identifiable item that can be scanned and tracked through different touchpoints using our flow platform. The unique identifiers and tags can be scanned at each stage of its journey to track the environmental impact of using reusables. Customers can also scan the QR codes/unique identifiers to dive into the infotainment world of AppNostic!


Three screens. The first screen is white with Circulayo's logo and circular icon. The second screen showcases a dark mode of the AppNostic with the savings and messages to the user. The third screen shows the light version of our AppNostic.
Our AppNostic engages and rewards consumers for being sustainable.

We have developed AppNostic as a web app that customers can access when they scan our QR codes to find out more about the packaging, engage with business communications, and earn rewards for using reusables! With no need to install any apps, it’s easy to communicate with your consumers. We can support all businesses and industries with our service, from food packaging to brewing and fashion/clothing packaging.


Our service is extended to be able to provide businesses with a Reusable-as-a-Service (RaaS). If you are looking for reusable alternatives, we can provide reusable packaging to rent from us based on your needs. Full loop trackability is created with the use of our wash facilities, The FlowCentre. The FlowCentre completes our flow platform and aids in creating a circular economy to tackle climate change.


How are we contributing to tackling climate change? So far, we have helped save over 2.44 tonnes of carbon dioxide, and over 800kg of single-use plastic waste from going into the oceans, landfills, and being discarded where it sits for decades before decomposing. And we’re not stopping there.


Single-use plastics are costly to our environment. To make single-use plastics, materials made from fossil fuels are used, which emits billions of tonnes of greenhouse gases (such as carbon dioxide) during manufacturing and transporting. Over 400 million tonnes of plastic are wasted annually and discarded around our world.


We understand the need to make the change to reusables and create a circular economy, and we’re here to support you with this change.


Depending on the consumer’s requirements, we create a customisable experience for them. We can empower you with technology, the wash facilities, or the whole package, we’ve got you covered!


We can support you in your circular journey to make the world more sustainable, and we’ll help you see the benefits of your decision. We provide data-based impact reports to you that educate you on your plastic and carbon savings.


Today, consumers are more likely to choose businesses using sustainable and ethical options in mind, and with our technology, you can showcase your environmental impact to everyone – using our AppNostic feature, you can even get your consumers involved! No matter the size of your business, we are here to support you.


As a micro business, we’ve got some big ambitions, but we know that these ambitions are achievable. Support us in making the world more sustainable.

Interested in how we can support you? Contact us or visit our website!

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