Since 2021, Derby has been making impressive strides in reducing single-use waste through smart, tech-enabled reuse. From stadiums to small local businesses, Circulayo’s platforms are helping track real environmental savings, cutting plastic waste and carbon emissions while engaging customers and supporting sustainability goals.

QR codes are everywhere — menus, posters, packaging — but their role in sustainability is just beginning to be understood. At first glance, they seem simple. Scan, open a link, get some info. But when used well, that small action can spark a big shift in behaviour.

"Every little bit helps." It's a phrase that you'll hear often in sustainability. And while the sentiment is well-meaning, it's also misleading. When it comes to changing systems, small effort isn't enough. In the push for a circular economy, reuse has emerged as one of the most powerful tools we have. But without data, even the best reuse schemes risk becoming guesswork.

As the climate crisis intensifies, businesses are embracing the circular economy to reduce waste and regenerate resources. Green technology plays a key role in enabling circular systems, from AI-powered waste management to renewable energy solutions. By combining tech with circular principles, companies can reduce environmental impact, cut costs, and innovate for a sustainable future.

Tracking carbon in reuse systems isn't just smart—it's essential. Learn why it matters and how to do it right.

Make reuse easy, visible, and rewarding - engage customers and boost return rates with the right marketing and tools.

Customers desire businesses to adopt reusable packaging to mitigate waste and environmental damage. Reuse systems serve as a valuable tool.

Find out how real-time data and green technology can support sustainability officers set and track the progress of sustainability goals.

Discover the benefits of reuse systems and DDRS for your business.

Connected packaging is transforming the way brands interact with consumers through the use of QR codes.